The Ultimate Guide to CRM Target Pricing: Strategies for Success


The Ultimate Guide to CRM Target Pricing: Strategies for Success

A CRM target price is a financial metric used to evaluate the potential return on investment (ROI) of a customer relationship management (CRM) system. It is the price at which a company expects to achieve a specific level of profitability or return on its CRM investment.

CRM target prices are typically set based on a number of factors, including the size of the company, the industry in which it operates, and the specific goals that the company has for its CRM system. For example, a company that is looking to improve customer satisfaction may set a CRM target price that is based on the expected increase in customer retention rates. Alternatively, a company that is looking to increase sales may set a CRM target price that is based on the expected increase in sales revenue.

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